<robin> BMW's logo is one of best designed logos. From what I've heard, it represents whirring helicopter blades.
<Ancella> To robin in response to #1438.1438
Yup, you are right. There are 2 interpretations: one is whirring chopper blades and the other depicts the blue and white Bavarian sky :)
http://www.geogum.com/l/2x
Yup, you are right. There are 2 interpretations: one is whirring chopper blades and the other depicts the blue and white Bavarian sky :)
http://www.geogum.com/l/2x
<robin> To Ancella in response to #1438.1442
WikiPedia (http://www.geogum.com/l/2y) has another story altogether - "BMW logo or roundel is often alleged to portray the movement of an airplane propeller, to signify the white blades cutting through the blue sky - an interpretation that BMW adopted for convenience in 1929, which was actually twelve years after the roundel was created.[7][8] In fact, the emblem evolved from the circular Rapp Motorenwerke company logo, from which the BMW company grew. The Rapp logo was combined with the blue and white colors of the flag of Bavaria to produce the BMW roundel so familiar today."
WikiPedia (http://www.geogum.com/l/2y) has another story altogether - "BMW logo or roundel is often alleged to portray the movement of an airplane propeller, to signify the white blades cutting through the blue sky - an interpretation that BMW adopted for convenience in 1929, which was actually twelve years after the roundel was created.[7][8] In fact, the emblem evolved from the circular Rapp Motorenwerke company logo, from which the BMW company grew. The Rapp logo was combined with the blue and white colors of the flag of Bavaria to produce the BMW roundel so familiar today."
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